Most authors think about what their book says. Very few think about what it’s supposed to deliver for their business, their visibility, their legacy. That gap is where ROI goes to die. The Story She Wrote the Book. And Then Nothing Changed. I want to tell you...
Most experts don’t have a credibility problem. They have a visibility problem. The gap isn’t in what you know it’s in how it’s being seen. I’ve experienced this myself. And I see it with the women I work with. The work is there. The results are there. But the...
